The new iPad mini



The smallest possible iPad that could still deliver the full iPad experience. iPad mini is 23 percent thinner, 53 percent lighter, and fits in one hand — yet it can do everything an iPad can do. To accomplish that, they went back to the very beginning and designed it from scratch.

Since iPad is all about the display, that's where they started. They wanted it to be small, but not too small. It had to be big enough to do all the things you love to do on iPad. And it had to work with all the apps made for iPad. With that as our guide, they were able to determine the perfect size: 7.9 inches. Because at that size, it feels like an iPad in every way — only it's mini.

But iPad mini isn't just a scaled-down iPad. They designed it to be a concentration, rather than a reduction, of the original. A refined unibody consolidates more parts into one. A single-cell battery — the thinnest ever made by Apple — takes up less space, but lasts just as long. The iSight camera is smaller, yet still takes 5-megapixel photos and shoots full 1080p HD video. And while the display is slimmer and lighter, it's also incredibly vibrant.


Visit Apple.com/iPad for more info.







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